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My Work > Other Work > Emirates
Emirates Sky Express
Logo design proposition
Emirates, the national carrier of the UAE and world’s largest international airline, requested a logo for the new courier arm of the business - Sky Express.
To create the new logotype and logomark lock-up, which was to be displayed with the Emirates logo, I wanted to lean on national imagery to lend gravity to the core brand identity.
I opted for the national bird of the UAE - the Saker Falcon.
Key characteristics of these birds - and synergies with Emirates:
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They fly
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In the top three of the world's fastest birds (quick delivery)
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Elegant
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Represent nature (sustainability)
My Work > Other Work > Ballyhar Foods
Ballyhar Foods
An Irish bakery approached me to design a logo, landing page, packaging, and promotional photography for their café and wholesale business. The core of the brand was built around local, Irish heritage and hand-made quality. This family-run bakery is based in the renovated Ballyhar creamery in County Kerry, making award winning breads and desserts. We decided on the tag line: 'Artisan Baking in the Heart of Kerry'
Reinforcing heritage and quality
For the primary logo, I illustrated a stylised scene of the company's premises and surrounding rural landscape within the frame of the sun.
The word mark used a combination of Muchacho and Dense-Medium fonts.
My Work > Other Work > Cushman & Wakefield
Cushman & Wakefield
A social video created to highlight commercial real estate values across key European capitals.
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